The print-on-demand industry was valued at $6.18 billion by 2022, with a projected growth rate of 25.8% by 2030.
Society6 and Redbubble contribute to this surge by streamlining the entire process, providing a hassle-free platform for artists and beginners alike.
For beginners, these platforms offer an accessible entry into the creative market, allowing them to showcase and monetize their designs without the complexities of production and logistics.
What is the difference between Society6 and Redbubble?
The main difference is that Society6 emphasizes artist collaboration and unique designs, fostering a marketplace driven by exclusive artistic creations, while Redbubble focuses on user-friendly customization, allowing customers to personalize a broad range of products with ease, resulting in a platform with a wider array of customizable items.
Key Features Compared
| Features | Society6 | Redbubble |
|---|---|---|
| Artist Collaboration and Unique Designs | ✔️ | ❌ (Primarily User-Customized) |
| Print-on-Demand Products Variety | ✔️ | ✔️ |
| Ease of Customization | ❌ (Limited for Users) | ✔️ |
| Platform Recognition and Traffic | ✔️ | ✔️ |
| Artist-Friendly Profit Structure | ✔️ | ✔️ |
Personal Note: “Society6’s emphasis on artist collaboration creates a unique marketplace, while Redbubble’s focus on user-friendly customization ensures a broad range of personalized products for customers.”
What is Society6 and Who is it for?
Society6 is a print-on-demand platform fostering artist collaboration, known for offering unique designs. It caters to artists seeking a platform to showcase their work and customers interested in exclusive, artist-driven products.
Pros of Society6:
- Artist Collaboration
- Diverse Print-on-Demand Products
- Platform Recognition
- Artist-Friendly Profit Structure
- Unique Designs
Cons:
- Limited User Customization
- Artist-Centric Approach May Limit General Appeal
What is Redbubble and Who is it for?
Redbubble is a versatile print-on-demand platform emphasizing user-friendly customization. It is designed for artists and customers looking for a wide range of customizable products with ease of design adaptation.
Pros of Redbubble:
- User-Friendly Customization
- Diverse Print-on-Demand Products
- Platform Recognition
- Artist-Friendly Profit Structure
- Broad User Appeal
Cons:
- Limited Emphasis on Unique Artist Designs
- Artist Profit May Depend on Volume of Sales
6 Key Features of Society6 that Wins Over Redbubble:
- Artist Collaboration: Society6 stands out for its strong emphasis on artist collaboration, fostering a unique marketplace with exclusive designs.
- Unique Designs: The platform’s curated collection showcases unique designs, appealing to customers seeking distinctive and artist-driven products.
- Platform Recognition: Society6 has gained recognition as a platform that prioritizes artistry, attracting audiences appreciative of exclusive artistic creations.
- Diverse Print-on-Demand Products: Society6 offers a diverse range of print-on-demand products, providing artists and customers with a broad selection for expression.
- Artist-Friendly Profit Structure: Society6’s profit structure is designed to be artist-friendly, encouraging creators to showcase and monetize their work effectively.
- Limited User Customization: While Society6’s emphasis on artist designs is a strength, it may limit user customization options, catering more to those seeking ready-made artist-driven products.
6 Key Features of Redbubble that Wins Over Society6:
- User-Friendly Customization: Redbubble excels in user-friendly customization, allowing customers to personalize a wide array of products with ease.
- Diverse Print-on-Demand Products: Similar to Society6, Redbubble offers a diverse range of print-on-demand products, catering to various preferences and interests.
- Platform Recognition: Redbubble is recognized for its broad appeal, attracting users who appreciate a platform that balances artist creations with extensive customization.
- Artist-Friendly Profit Structure: Redbubble provides an artist-friendly profit structure, encouraging creators to monetize their designs effectively.
- Broad User Appeal: Redbubble’s focus on user-friendly customization ensures a broader appeal, appealing to both artists and customers seeking a wide range of personalized products.
- Limited Emphasis on Unique Artist Designs: While Redbubble offers diverse designs, its model may not place as much emphasis on exclusive artist collaborations, potentially leading to a broader but less curated selection.
Use Cases for Society6
- Artistic Expressions: Society6 is ideal for artists looking to express their creativity and collaborate with a platform that values unique designs, making it a preferred choice for those seeking a dedicated space for artistic expression.
- Exclusive Art Collections: Businesses or individuals wanting exclusive art collections can benefit from Society6’s artist-driven approach, curating distinctive designs that stand out in the market.
What Society6 Can’t Be Used For
While Society6 excels in artistic collaborations, it may not be the optimal choice for users seeking extensive customization options. Its emphasis on artist designs might limit its appeal to those prioritizing user-driven customization over artist-driven exclusivity.
Use Cases for Redbubble
- Personalized Products: Redbubble caters to users seeking personalized products, allowing them to customize a wide range of items. This makes it suitable for individuals looking to add a personal touch to their purchases.
- Broad Audience Appeal: Redbubble’s focus on user-friendly customization appeals to a broad audience, making it suitable for businesses or individuals seeking products with mass appeal.
What Redbubble Can’t Be Used For
While Redbubble offers extensive customization, it may not be the go-to platform for those specifically seeking exclusive artist collaborations. The emphasis on user-driven customization might limit its appeal to users prioritizing ready-made artist-driven designs.
Pricing Breakdown: Society6 vs. Redbubble
Let’s summarize the pricing for both Print on Demand (PoD) platforms:
| Pricing Structure | Society6 | Redbubble |
|---|---|---|
| Base Product Pricing | Varies by Product | Varies by Product |
| Artist Profit Margin | Set by the Artist | Set by the Artist |
| Production and Shipping Costs | Handled by Society6 | Handled by Redbubble |
| Additional Costs for Premium Features | Limited (e.g., Artist Membership) | Limited (e.g., Premium Account) |
| Upfront or Hidden Fees | No Upfront or Hidden Fees | No Upfront or Hidden Fees |
| Currency Support | Multiple Currencies Supported | Multiple Currencies Supported |
Society6 Pricing Breakdown:
- Base Product Pricing: Varies by product type, allowing flexibility for artists.
- Artist Profit Margin: Artists set their profit margins, determining their earnings per sale.
- Production and Shipping Costs: Handled by Society6, eliminating the need for artists to manage logistics.
- Additional Costs for Premium Features: Limited additional costs, with options like Artist Memberships for enhanced features.
- Upfront or Hidden Fees: No upfront or hidden fees, ensuring transparency.
- Currency Support: Society6 supports multiple currencies for global transactions.
Redbubble Pricing Breakdown:
- Base Product Pricing: Varies based on the type of product, providing diverse options.
- Artist Profit Margin: Artists set their profit margins, influencing their earnings from each sale.
- Production and Shipping Costs: Managed by Redbubble, simplifying logistics for artists.
- Additional Costs for Premium Features: Limited additional costs, with options like Premium Accounts for extra features.
- Upfront or Hidden Fees: Transparent pricing with no upfront or hidden fees.
- Currency Support: Redbubble supports multiple currencies, facilitating global transactions.
Note: Both Society6 and Redbubble follow a transparent pricing model, allowing artists to set their profit margins while handling production, shipping, and additional features.
Artists benefit from straightforward structures without hidden fees, providing flexibility in pricing and currency support for a global audience.
Factors to Consider When Choosing Between Society6 and Redbubble
Some important features to keep in mind when deciding on a Print on Demand platform to use:
- Business Size and Complexity: Consider your business scale and complexity. Society6 caters to artists and small businesses, prioritizing unique designs. Redbubble suits a broader audience, offering user-friendly customization. Assess whether your business requires artist collaboration or a more user-centric approach.
- Design Preferences: Evaluate your design preferences. Society6 shines in artist-driven exclusivity, focusing on curated designs. Redbubble, while offering diverse designs, places a stronger emphasis on user-driven customization. Choose based on your preference for exclusive artist collaborations or a broad array of customizable designs.
- Audience Appeal: Consider your target audience. Society6 attracts those appreciating unique artist creations, fostering a community centered around artistic collaborations. Redbubble’s focus on user-friendly customization appeals to a broader audience. Align your platform choice with the audience you aim to engage and serve.
- Ease of Use: Assess the ease of use for both artists and customers. Society6 offers simplicity for artists but has limited user customization. Redbubble excels in user-friendly customization, ensuring a seamless experience for both artists and customers. Choose based on the level of customization and simplicity your business requires.
- Profit Structure: Examine the profit structure of both platforms. Society6 encourages artists with an artist-friendly profit structure. Redbubble similarly offers a profit structure for artists. Consider your financial goals and whether you prioritize exclusive artist-driven profits or a more widespread user-driven sales model.
FAQs
1. Can I customize products on Society6? Society6 offers limited customization options, primarily focusing on exclusive artist-driven designs.
2. Is Redbubble suitable for artists? Yes, Redbubble caters to artists, allowing them to set their profit margins and offering a platform for creative expression.
3. Which platform has a broader range of designs? Redbubble offers a broader range of designs due to its emphasis on user-driven customization.
4. Can I earn from exclusive art collections on Society6? Yes, Society6 allows artists to earn from sales of their exclusive art collections, with profit margins set by the artists.
5. Is Redbubble suitable for businesses seeking mass appeal? Yes, Redbubble’s user-friendly customization and broad range of designs make it suitable for businesses aiming for mass appeal.
Is Society6 Better Than Redbubble? Takeaway
In summary, the choice between Society6 and Redbubble depends on your business priorities.
Society6 is ideal for artists seeking exclusive collaborations, while Redbubble offers user-friendly customization for a broader range of designs.
Consider your design preferences, target audience, and profit goals to make an informed decision.