JouwWeb vs. Shopify: Which Platform is for You?

E-commerce has surged, with global sales expected to reach $6.3 trillion by 2024.

Handy platform tools like JouwWeb and Shopify propel this growth, offering user-friendly platforms for businesses.

Shopify alone powers over 1.7 million businesses worldwide. These platforms democratize online presence, allowing even small ventures to sell products online and compete with established brands such as Walmart, eBay, and Target.

JouwWeb simplifies website creation, while Shopify, a market leader in e-commerce, caters to diverse needs. Together, they exemplify the evolving landscape, showcasing that both simplicity and robust features have their distinct roles in shaping the e-commerce business model.

If you’re looking to know the difference between these two e-commerce store builders, here’s what I know:

The main difference is that JouwWeb is tailored for beginners and small businesses, providing a straightforward website solution, while Shopify caters to businesses of all sizes, offering scalability and advanced features, making it suitable for diverse needs and larger enterprises.

Overview of Key Features

This table provides a quick summary of the primary features of these platforms and how they compare.

Ease of UseBeginner-friendly with simple setupUser-friendly, scalable for all sizes
Design OptionsLimited customizationExtensive themes, highly customizable
E-commerce FunctionalityBasic e-commerce capabilitiesRobust e-commerce features, flexibility
Pricing StructureAffordable plans with limitationsVaried plans, scalable for diverse needs
App EcosystemLimited third-party integrationsExtensive App Store for additional tools
SupportResponsive customer support24/7 support, extensive documentation
SEO CapabilitiesBasic SEO toolsAdvanced SEO features for optimization

An Overview of JouwWeb

JouwWeb is an intuitive website builder designed for entrepreneurs and small businesses, offering an easy-to-use platform for creating professional websites without the need for coding skills. With a drag-and-drop interface, users can effortlessly customize their sites, incorporating features like online stores, blogs, and more.

Pros of JouwWeb:

  • User-Friendly Interface: JouwWeb’s drag-and-drop functionality simplifies website creation.
  • Built-in E-commerce: Seamlessly integrate online stores with secure payment options.
  • Responsive Design: Ensure your website looks great on various devices for a better user experience.
  • Free Plan Availability: JouwWeb provides a free plan for users with basic website needs.
  • Multilingual Support: Reach a global audience with the platform’s multilingual capabilities.

Cons of JouwWeb:

  • Limited Customization: While user-friendly, JouwWeb has some limitations in terms of highly customized designs.
  • Scaling Challenges: Not ideal for large-scale businesses with complex website requirements.
  • Template Selection: The platform’s template library is extensive but might lack some advanced options.
  • Transaction Fees: Some plans may have transaction fees for online sales.

An Overview of Shopify

Shopify is a robust e-commerce platform catering to businesses of all sizes. It offers a comprehensive suite of tools for creating, managing, and growing an online store. With a focus on scalability, Shopify provides a wide range of features, from product listings to payment processing.

Pros of Shopify:

  • Extensive App Ecosystem: Access a vast array of third-party apps to enhance your store’s functionality.
  • Powerful E-commerce Tools: From inventory management to order fulfillment, Shopify covers all aspects.
  • Mobile Responsiveness: Ensure a seamless shopping experience across various devices.
  • Versatile Design Options: Choose from numerous templates and customize them to match your brand.
  • Integrated Payment Gateways: Shopify supports multiple payment options for smoother transactions.

Cons of Shopify:

  • Monthly Costs: Shopify’s feature-rich plans may have higher monthly costs.
  • Learning Curve: Beginners may find the platform initially overwhelming due to its depth of features.
  • Transaction Fees: Some plans include transaction fees, impacting overall costs.
  • Customization Costs: Advanced customization may require hiring a developer, incurring additional expenses.

JouwWeb vs Shopify: Comprehensive Feature Comparison

Here, we’ll expand on the key features listed in the table chart, providing a detailed side-by-side comparison for each feature.

1. User-Friendly Interface:

Known for its simplicity, JouwWeb’s user interface is intuitive, making website creation accessible for beginners. The drag-and-drop functionality streamlines the process, allowing users to design their sites effortlessly.

While Shopify is user-friendly, its robust feature set might present a steeper learning curve for absolute beginners. The extensive options and settings cater to users looking for in-depth customization.

Verdict: JouwWeb excels in user-friendliness, offering a more straightforward experience for those new to website building.

2. E-commerce Capabilities:

JouwWeb provides built-in e-commerce features, enabling users to create online stores with secure payment options. It’s suitable for small businesses looking to establish an online presence and sell products.

Shopify is renowned for its e-commerce prowess, offering a comprehensive suite of tools for managing products, orders, and inventory. It caters to businesses of all sizes and scales seamlessly.

Verdict: Shopify takes the lead in e-commerce capabilities, providing a more extensive and feature-rich platform for online businesses.

3. Design Flexibility:

While JouwWeb’s design options are user-friendly, the customization might be limited for those seeking highly tailored and intricate designs.

Shopify offers versatile design options with a wide array of templates. Users can customize these templates extensively to match their brand identity.

Verdict: Shopify wins in design flexibility, providing more options and customization capabilities.

4. Mobile Responsiveness:

JouwWeb ensures mobile responsiveness, allowing websites to adapt to different devices. This feature is crucial for providing a seamless user experience.

Shopify, too, prioritizes mobile responsiveness, ensuring that online stores look and function well on various devices.

Verdict: It’s a tie in mobile responsiveness – both JouwWeb and Shopify prioritize this essential feature.

5. Multilingual Support:

JouwWeb supports multilingual websites, allowing users to reach a global audience by creating content in multiple languages.

Similarly, Shopify acknowledges the importance of global reach and provides multilingual support to cater to diverse markets.

Verdict: It’s a tie in multilingual support – both JouwWeb and Shopify offer solutions for reaching international audiences.

6. App Ecosystem:

JouwWeb’s app ecosystem is more limited compared to Shopify, with fewer third-party integrations and add-ons.

Shopify boasts an extensive app ecosystem, allowing users to enhance their stores with various third-party applications.

Verdict: Shopify wins in the app ecosystem category, offering a broader range of integrations for enhanced functionality.

7. Costs:

JouwWeb provides a free plan for users with basic website needs, and its premium plans are generally more affordable.

Shopify’s feature-rich plans may have higher monthly costs, but the platform offers more extensive features suitable for growing businesses.

Verdict: JouwWeb wins in the costs category, providing cost-effective solutions, especially for users with basic requirements.

JouwWeb Use Cases:

Local Bakery “BreadHeaven”:

BreadHeaven, a local bakery with a passion for artisanal bread, utilized JouwWeb to establish an online presence.

With JouwWeb’s user-friendly interface, BreadHeaven created an engaging website showcasing its product range, including detailed descriptions and mouth-watering images.

The built-in e-commerce capabilities enabled customers to place orders online, significantly expanding BreadHeaven’s reach beyond its physical location.

The mobile responsiveness ensured that customers could conveniently browse and order from their smartphones, contributing to increased sales.

Freelance Photographer “CapturedMoments”:

CapturedMoments, a freelance photographer seeking to showcase a portfolio and attract clients, turned to JouwWeb for its simplicity and design flexibility.

With JouwWeb’s intuitive drag-and-drop features, CapturedMoments crafted a visually stunning website displaying a diverse array of photography work.

The multilingual support proved crucial for reaching a broader audience, as CapturedMoments often worked with clients from different language backgrounds.

JouwWeb’s cost-effective plans were especially appealing to a freelance professional, allowing CapturedMoments to maintain an impactful online presence without breaking the bank.

Shopify Use Cases:

Fashion Retailer “ChicStyles”:

ChicStyles, a growing fashion retailer, opted for Shopify to power its e-commerce operations.

Shopify’s robust e-commerce capabilities proved essential for ChicStyles to manage a large inventory of clothing items, process orders efficiently, and provide a seamless shopping experience.

The design flexibility allowed ChicStyles to create a unique and visually appealing online store that resonated with its fashion-forward audience.

The app ecosystem came into play as ChicStyles integrated additional tools for marketing, analytics, and customer relationship management, contributing to the brand’s overall success.

Artisanal Craft Marketplace “HandmadeHaven”:

HandmadeHaven, a platform connecting artisans with a global audience, chose Shopify for its scalability and multilingual support.

Shopify’s e-commerce prowess enabled HandmadeHaven to host a diverse range of handmade products from artists worldwide. The platform’s multilingual capabilities allowed artisans to describe their creations in various languages, catering to a more extensive customer base.

The app ecosystem facilitated the integration of payment gateways and shipping solutions, streamlining the entire purchasing process for both sellers and buyers on HandmadeHaven.

This successful implementation helped HandmadeHaven become a go-to marketplace for unique, artisanal products.

JouwWeb and Shopify Pricing Table

Here’s a quick breakdown of the pricing for JouwWeb and Shopify:

Pricing ModelSubscription-based plansSubscription-based plans
Basic Plan€8.25/month (billed annually)$29/month
Mid-tier Plan€16.58/month (billed annually)$79/month
Advanced Plan€24.92/month (billed annually)$299/month
Transaction FeesNoneVaries based on the chosen payment method
Free Trial14-day free trial14-day free trial
Additional FeesLimited additional fees, based on usageApp purchases, transaction fees (if not using Shopify Payments)
Domain NameFree with annual plansNo free domain, available for purchase


  • Cost-Effectiveness: JouwWeb offers competitive pricing for its features, making it a cost-effective solution for small businesses. Shopify, while more expensive, justifies its cost with a comprehensive feature set.
  • Transaction Fees: JouwWeb stands out with zero transaction fees, which can be advantageous for businesses with high transaction volumes. Shopify may incur additional fees, depending on the chosen payment method.
  • Flexibility: Shopify provides more advanced features and a vast app ecosystem, catering to businesses with complex needs. JouwWeb is simpler, making it suitable for those who prioritize ease of use over extensive customization.

What to Consider When Choosing an E-commerce Site Builder

Endeavor to keep these factors in mind when choosing an e-commerce website builder for your business:

  1. Ease of Use:
    • JouwWeb: Known for its intuitive drag-and-drop editor, ideal for beginners.
    • Shopify: Offers a user-friendly interface but with more complexity due to advanced features.
  2. Features and Customization:
    • JouwWeb: Suitable for basic to mid-level needs; limited advanced features.
    • Shopify: Robust feature set, extensive customization options, and a vast app ecosystem.
  3. Transaction Fees:
    • JouwWeb: Zero transaction fees, beneficial for businesses with high sales volume.
    • Shopify: Transaction fees may apply, depending on the payment method used.
  4. Scalability:
    • JouwWeb: Best for small to medium-sized businesses.
    • Shopify: Scalable for businesses of all sizes, especially those with complex needs.
  5. Support and Resources:
    • JouwWeb: Offers customer support but may have limited resources.
    • Shopify: Provides 24/7 support, extensive documentation, and a thriving community.


  • Is JouwWeb suitable for beginners?
    • Yes, JouwWeb is known for its user-friendly interface and drag-and-drop editor, making it ideal for those new to website building.
  • Does Shopify charge transaction fees?
    • Yes, Shopify may charge transaction fees, depending on the payment method used. Consider this when planning your budget.
  • Can I scale my business with JouwWeb?
    • JouwWeb is best suited for small to medium-sized businesses. If you anticipate significant growth, Shopify’s scalability might be a better fit.
  • What support options are available with Shopify?
    • Shopify provides 24/7 customer support, extensive documentation, and an active community forum for assistance.
  • Are there limitations to JouwWeb’s features?
    • JouwWeb is great for basic to mid-level needs, but it may have limitations for businesses requiring advanced functionalities. Shopify offers a more extensive feature set for diverse requirements.

JouwWeb vs Shopify: Which is Better?

JouwWeb is well-suited for small businesses and beginners seeking a straightforward website solution.

Shopify caters to businesses of all sizes, offering scalability and advanced features, making it ideal for those with diverse needs.

JouwWeb may lack some advanced e-commerce features that Shopify provides, while Shopify’s transaction fees could be a consideration.

Ultimately, JouwWeb is for those starting out, while Shopify is for businesses with varying sizes and complexities. Choose based on your current e-commerce business’ needs and growth expectations.