You don’t need 10 tips to build your list.
Trust me, a simple, powerful and proven technique is all you need to implement on your blog and see results.
A lot of internet marketing strategies are not reliable, such as SEO, social media marketing, retargeting, PPC and so on.
But email still produces the best results on ROI, especially when you clean up your strategies and make it simpler.
I actually experimented the strategy I’m about to share with you here, on my client’s blog.
They were worried that their blog receives up to 200+ visitors per day, but not more than 10 people sign up to their email list.
The challenge with list building
The challenge is converting your visitors into subscribers. My client’s case may look familiar to yours.
However, you’ve to understand that the major challenge content marketers face when building list is not ‘traffic generation.’ We’ve been taught and certified on how to generate visitors to our blogs – and I believe you’ve been working hard.
So, getting enough visitors to our blog used to be a problem, but the burden is being lifted up these days – thanks to guest blogging and display ads.
I get a lot of questions from readers daily, and their concern is how they can easily persuade their blog readers to actually opt-in to their email list.
If you’ve this same question, I’ll show you the simple answer right now.
My client is in the financial training industry. That is, they sell training materials like videos, e-books and audio tips on how people can become financially free, and escape the cubicle once and for all.
How did they increase their email sign up by 264%?
Answer: They simply added social proofs.
Yes, they added social proof to their website. If you can just add social proof to your homepage or at a vantage position where your target audience/readers can see it, it’ll definitely inspire them to take action.
After all, trusted brands have dealt with you in the past and still do.
There is a science behind social proof. In the book, “Influence,” Robert Cialdini clearly defines social proof as “the tendency to perceive an action as appropriate when others are doing it.” Kevin Woodberry has also used social proof to increase the conversion rates of Voices.com by 400%.
Whether it’s expert social proof, or celebrity social proofs, you’re sure to increase conversion rate.
Marketing takeaway
No matter the industry you’re in, you can improve your brand, inspire potential customers to refer others to you, improve your social shares, acquire customers and make more sales when you consciously use social proofs.
Conversion rate experts from all the world agree that social proofs is a powerful marketing tool that would help you stand out from the crowd, and build a successful online business through blogging.
Have you been using social proofs to improve conversion rates?