As a service-based business owner, you know how important it is to have a steady stream of clients.
However, finding new clients and keeping existing ones can be a challenge. That’s where ClickFunnels comes in.
ClickFunnels is a powerful tool that can help service-based businesses like yours generate more leads, convert more prospects into paying clients and increase revenue.
In this article, we’ll explore how to use ClickFunnels to make more money for your service-based business.
What is ClickFunnels?
ClickFunnels is a sales funnel builder that helps businesses create highly effective sales funnels.
A sales funnel is a series of steps that a prospect goes through before becoming a paying client. ClickFunnels simplifies the process of creating a sales funnel by providing pre-designed templates, drag-and-drop editing, and a range of integrations.
The platform allows you to create landing pages, opt-in pages, order forms, and checkout pages.
You can also set up email automation sequences, track your website visitors, and monitor your sales funnels’ performance.
How can ClickFunnels help service-based businesses make more money?
1). Create a high-converting landing page
Your website’s homepage may not be the best place to send prospects who are interested in your services. ClickFunnels enables you to create a targeted landing page that speaks directly to your prospect’s needs and interests.
A landing page is a web page designed specifically for a single purpose — to convert visitors into leads or customers.
By using ClickFunnels to create a landing page, you can increase your conversion rates and generate more leads.
Example: Service-based company, DigitalMarketer, used ClickFunnels to create a landing page to promote their free training program, “DigitalMarketer Lab.” The landing page generated over 10,000 leads in just six months.
How to implement:
- Choose a ClickFunnels landing page template that fits your brand and product/service.
- Edit the template to reflect your business’s unique messaging and value proposition.
- Use attention-grabbing headlines and images that highlight the benefits of your service.
- Include a call-to-action (CTA) button that directs visitors to the next step in the funnel.
2). Create an automated email sequence
Email marketing is still one of the most effective ways to nurture leads and turn them into paying clients. With ClickFunnels, you can create automated email sequences that deliver targeted messages to your leads at the right time.
Example: Fitness entrepreneur, Jillian Michaels, uses ClickFunnels to deliver automated email sequences to promote her fitness programs. The email sequences have generated over $1 million in revenue.
How to implement:
- Create an email sequence that delivers targeted messages to your leads based on their behavior and interests.
- Use ClickFunnels’ email editor to design visually appealing emails that reflect your brand.
- Use a mix of educational content and promotional messages to keep your leads engaged.
- Include clear calls-to-action in every email that drives leads back to your sales funnel.
3). Create a high-converting order form
Once your leads have gone through your sales funnel and are ready to become paying clients, it’s important to make the buying process as seamless as possible.
ClickFunnels allows you to create a customized order form that simplifies the checkout process and increases conversions.
Example: Consulting company, Sales Maven, used ClickFunnels to create a high-converting order form for their sales training program. The order form increased conversions by 20%.
How to implement:
- Choose a ClickFunnels order form template that fits your product/service.
- Customize the order form to reflect your brand and product/service.
- Keep the order form simple and easy to use. Only ask for
- the necessary information, such as billing and shipping details.
- Use a clear and prominent CTA button that directs clients to complete their purchase.
4). Upsell and cross-sell your services
After a client has made a purchase, it’s a great opportunity to offer them additional services or products. ClickFunnels allows you to easily upsell and cross-sell to your clients, increasing revenue and providing more value.
Example: Online course creator, Amy Porterfield, uses ClickFunnels to offer upsells and cross-sells to her course buyers. This strategy has generated over $2 million in additional revenue.
How to implement:
- Create an upsell or cross-sell offer that complements the product/service your client just purchased.
- Use ClickFunnels’ order form integration to display the offer after the initial purchase is made.
- Make the offer clear and compelling, highlighting the added value the client will receive.
- Use urgency and scarcity tactics to encourage clients to take advantage of the offer.
5). Analyze and optimize your sales funnels
ClickFunnels provides valuable insights into your sales funnel’s performance, allowing you to optimize and improve your funnel over time.
By analyzing your funnel’s data, you can identify areas that need improvement and make data-driven decisions to increase conversions and revenue.
Example: Online marketing company, ClickFunnels, uses its own platform to analyze and optimize its sales funnels. This has resulted in over $100 million in revenue.
How to implement:
- Use ClickFunnels’ analytics dashboard to track your funnel’s performance and identify areas for improvement.
- A/B tests different elements of your funnel to determine what works best for your audience.
- Use heat maps and user behavior tracking to understand how visitors interact with your funnel.
- Continuously analyze and optimize your funnel to increase conversions and revenue.
Can Clickfunnels Increase Revenue for a Service-based Business?
ClickFunnels is a powerful tool that can help service-based businesses generate more leads, convert more prospects into paying clients and increase revenue.
By creating targeted landing pages, using automated email sequences, simplifying the checkout process with order forms, upselling and cross-selling, and analyzing and optimizing your sales funnels, you can maximize the potential of your service-based business.
Examples of successful businesses using ClickFunnels, such as DigitalMarketer, Jillian Michaels, Sales Maven, Amy Porterfield, and ClickFunnels themselves, prove that the platform can deliver outstanding results.
If you’re a service-based business owner, ClickFunnels is a tool worth considering.