Can you use Clickfunnels to optimize your sales funnel for mobile users?
YES, you can. This article will give you the practice steps to optimize your sales funnel for mobile users using the cutting-edge features of Clickfunnels.
The rise of mobile devices has transformed the way we interact with the internet.
Nowadays, people use their smartphones and tablets to browse websites, shop online, and consume content.
In fact, mobile devices accounted for 55.73% of website traffic worldwide in the second quarter of 2021, according to Statista.
Therefore, it’s essential for businesses to optimize their sales funnels for mobile users to capture this growing audience.
Clickfunnels is a popular sales funnel builder that helps businesses create high-converting sales funnels.
But can it help you optimize your sales funnel for mobile users?
Let’s explore the features of Clickfunnels that can help you create mobile-friendly sales funnels and the best practices to implement them.
Why Mobile Optimization Matters
Mobile optimization is critical for businesses that want to reach their target audience effectively.
Here are some reasons why mobile optimization matters:
- Mobile devices are ubiquitous: Almost everyone has a smartphone or a tablet, and they use them to access the internet.
- Mobile users have different behavior: Mobile users have different needs and preferences compared to desktop users. They’re more likely to browse quickly and make impulsive decisions.
- Mobile users expect a seamless experience: Mobile users expect websites to load fast and be easy to navigate.
- Mobile optimization improves SEO: Google favors mobile-friendly websites in its search rankings, which can boost your visibility and traffic.
Therefore, if you’re not optimizing your sales funnel for mobile users, you’re missing out on a significant opportunity to reach your target audience and increase your revenue.
Clickfunnels Features for Mobile Optimization
Clickfunnels has several features that can help you optimize your sales funnel for mobile users. Let’s explore them in more detail:
1. Mobile-responsive templates
Clickfunnels offers a variety of mobile-responsive templates that adapt to different screen sizes and devices.
These templates are designed to provide a seamless experience for mobile users and improve the conversion rates of your sales funnel.
You can choose from a range of templates for different types of sales funnels, such as lead generation, webinar registration, product launches, and more.
Example: B2C company Purple Mattress used Clickfunnels to create a mobile-responsive sales funnel that increased their conversion rates by 49.6%.
How to implement: To use Clickfunnels’ mobile-responsive templates, go to your dashboard, click on “Clickfunnels” in the top menu, and select “Templates.”
Then, choose a template that fits your sales funnel’s goal and customize it to match your branding and messaging.
2. Drag-and-drop editor
Clickfunnels’ drag-and-drop editor makes it easy to customize your sales funnel’s design and content for mobile users.
You can drag and drop elements such as headlines, images, videos, buttons, and forms to create a visually appealing and user-friendly experience for your mobile audience.
Example: B2B company ConversionXL used Clickfunnels to create a mobile-responsive sales funnel that generated $150,000 in revenue in two weeks.
How to implement: To use Clickfunnels’ drag-and-drop editor, go to your dashboard, click on “Clickfunnels” in the top menu, and select “Page Editor.”
Then, drag and drop elements onto your page and customize them to fit your sales funnel’s messaging and design.
3. Mobile-friendly forms
Clickfunnels’ forms are designed to be mobile-friendly, which means they’re easy to fill out on a small screen.
You can customize your forms to include fields such as name, email, phone number, and address, depending on the information you need to collect from your leads or customers.
Example: B2C company Lumin used Clickfunnels to create a mobile-friendly sales funnel that increased their conversion rates by 18%.
How to implement: To use Clickfunnels to optimize sales funnel for mobile marketing, navigate to the Clickfunnels’ mobile-friendly forms, go to your page editor and add a form element.
Then, customize the form fields and add any additional fields that you need.
You can also use Clickfunnels’ integration with third-party tools such as Mailchimp or ActiveCampaign to automatically add leads or customers to your email list.
4. Mobile-specific pop-ups
Clickfunnels’ mobile-specific pop-ups allow you to capture leads or customers’ attention on mobile devices.
You can create pop-ups that appear when users click on a button or link, or after a certain amount of time spent on a page.
These pop-ups are designed to be mobile-responsive and can help you increase your conversion rates.
Example: B2C company Fabletics used Clickfunnels’ mobile-specific pop-ups to increase their email sign-ups by 30%.
How to implement: To use Clickfunnels’ mobile-specific pop-ups, go to your page editor and add a pop-up element. Then, customize the pop-up content and settings to fit your sales funnel’s messaging and timing.
5 Best Practices for Mobile Optimization With Clickfunnels
Now that we’ve explored Clickfunnels’ mobile optimization features, let’s look at some best practices to implement them effectively:
1). Design for mobile first
When designing your sales funnel with Clickfunnels, make sure you prioritize the mobile experience.
Design your pages with a mobile-first mindset, which means thinking about how your pages will look and function on a small screen.
This will ensure that your pages are optimized for mobile users and provide a seamless experience.
2). Test your pages on different devices
Make sure you test your sales funnel on different devices and screen sizes to ensure that it looks and functions correctly.
Clickfunnels’ preview feature allows you to test your pages on different devices, so take advantage of this feature to ensure that your pages are mobile-friendly.
3). Keep your pages simple and focused
Mobile users have a shorter attention span than desktop users, so keep your pages simple and focused on one goal.
Avoid cluttering your pages with too much information or distracting elements that can detract from your sales funnel’s message.
4). Use clear and concise copy
Mobile users tend to skim read, so use clear and concise copy to get your message across quickly.
Use short sentences, bullet points, and headings to break up your copy and make it easy to read on a small screen.
5). Optimize your images and videos
Make sure your images and videos are optimized for mobile devices. Use high-quality images and videos that load quickly, and compress them to reduce their file size.
This will ensure that your pages load quickly and provide a seamless experience for mobile users.
Case study: Clickfunnels and B2B company DigitalMarketer
B2B company DigitalMarketer used Clickfunnels to optimize their sales funnel for mobile users and saw a significant improvement in their conversion rates.
They created a mobile-responsive sales funnel that focused on lead generation and used Clickfunnels’ mobile-friendly forms and pop-ups to capture leads’ attention.
DigitalMarketer’s sales funnel consisted of a lead magnet page, a thank-you page, and an email follow-up sequence.
They used Clickfunnels’ drag-and-drop editor to customize their pages and created a mobile-specific pop-up that appeared after a certain amount of time spent on the lead magnet page.
The results were impressive: DigitalMarketer saw a 41% increase in their conversion rates on mobile devices and generated over 4,000 new leads in just two months.