Internet Marketing

Take internet marketing to the next level


Why Blogging Is Critical For Your Business

Blogging has a lot of benefits for businesses. It works to draw organic traffic, engage customers, build brand awareness, differentiate you from your competitors, convert customers; and it will keep doing all these things long after publishing. That’s a lot of value for something that’s relatively simple to set up and doesn’t cost you anything...


How ‘In Tune’ Should You Be with Google Algorithm Updates? Not Much!

The simple answer to how much you should try to stay in tune with Google algorithm updates is ‘very little’. This might seem counter-intuitive but the truth is that Google updates its algorithms multiple times a year, as you can see from Search Engine Land’s attempt to follow them. Google itself is mostly close-mouthed about...


The Significance of the HTTPS Deadline and Its Implications on Your Website

You will agree with the common opinion that 2018 can be regarded as the year of deadlines. While it was the European Union that announced the GDPR compliance deadline of May 25th, it is now the turn of Google to come up with a website security regulation. Google proclaimed the deadline of July 2018, making...

turn customers into influencer

How Turning Customers into Influencers Is a Powerful Strategy

For reaching customers, influencer marketing has become a remarkably powerful way. Influencer marketing is a type of digital marketing. As they are highly known in the society, influencers play an important role in branding your product or services. If they like your product or service, consumers will be more likely to buy it. However, you...

7 Amazing Apps To Track Your Startup’s Online Reputation

If you’re a startup business, tracking your brand’s online reputation is vital to maintaining a trustworthy image. With plenty of places for people to leave feedback — be it positive comments, complaints, or simply customers getting in touch through social media – it can be tricky to stay on top of your company’s image online....

best cms platform

How to Pick The Best CMS Platform for Your Digital Marketing Team

When it comes to choosing a content management system (CMS) for your company website, the stakes couldn’t be much higher. Although many of the popular content management systems share a lot of similarities in terms of functionality and design, the devil is really in the details. You want to choose a CMS that will cater...