Balsamiq vs. Figma: Best Prototyping Tool 2024

The design industry has witnessed remarkable growth in the past decade, and tools such as Balsamiq and Figma make the process a lot easier.

This article will delve in and compare the key features, the pros and cons, and pricing.

But before then, what’s the difference between these tools and when should each be used?

The main difference is that Balsamiq specializes in low-fidelity wireframing, prioritizing quick ideation and simplicity for early-stage projects, while Figma excels in high-fidelity design, offering a collaborative platform with real-time editing, ideal for intricate design projects that demand detailed visuals, animations, and seamless teamwork.

Balsamiq vs Figma: Key Features Comparison

The table provides a quick summary of the key features of these design tools.

Wireframing ApproachLow-fidelity wireframes for quick ideationCollaborative interface design with high fidelity
Prototyping CapabilitiesBasic interactive prototypesPrototyping with animations and transitions
Real-Time CollaborationLimited collaboration featuresSeamless real-time collaboration with team members
Integration CapabilitiesLimited third-party integrationsExtensive integrations with various design tools
Pricing StructureOne-time purchase with perpetual licenseSubscription-based pricing with free tier option

What is Balsamiq, and How Does it Work?

Balsamiq is a wireframing tool designed for rapid prototyping. It works by offering a simplified interface with a focus on low-fidelity wireframes. Its drag-and-drop elements allow users to quickly sketch ideas, making it an ideal choice for brainstorming and initial concept visualization.

Balsamiq Pros:

  1. Rapid Ideation: Enables quick low-fidelity wireframing for swift ideation.
  2. Simplicity: User-friendly interface with an easy learning curve.
  3. One-Time Purchase: Perpetual license model provides cost predictability.
  4. Standalone: Suitable for standalone wireframing projects.
  5. Offline Work: Allows users to work offline with limited functionality.
  6. Export Options: Supports exporting designs to various formats.


  1. Limited Collaboration: Collaboration features are more restricted.
  2. Low Fidelity: Not ideal for high-fidelity design work.
  3. Basic Prototyping: Limited interactive prototyping capabilities.

5. What is Figma, and How Does it Work?

Figma is a cloud-based design and prototyping tool. It works by providing a collaborative platform where teams can create high-fidelity designs, prototypes, and iterate in real-time. Figma’s interface is built for seamless collaboration, allowing multiple users to work on a design simultaneously.

Figma Pros:

  1. Real-Time Collaboration: Simultaneous editing for seamless teamwork.
  2. High-Fidelity Design: Ideal for intricate, polished designs and animations.
  3. Cloud-Based: Access designs from anywhere with cloud storage.
  4. Extensive Integrations: Offers diverse third-party integrations.
  5. Version Control: Robust version history for tracking changes.
  6. Responsive Design: Facilitates responsive design for various devices.


  1. Subscription Model: Involves ongoing costs with a subscription-based model.
  2. Learning Curve: Steeper learning curve, especially for beginners.
  3. Internet Dependency: Requires an internet connection for real-time collaboration.

7. Balsamiq vs Figma: Side-by-Side Comparison

In this section, we’ll explore the key features listed above in detail, providing insights into how Balsamiq and Figma compare.

1. Wireframing Approach:

Balsamiq: Balsamiq adopts a low-fidelity wireframing approach, emphasizing speed and simplicity in ideation. Its drag-and-drop interface allows users to quickly sketch out concepts without getting bogged down in details. This approach is particularly beneficial in the early stages of a project, enabling rapid exploration of ideas.

Figma: In contrast, Figma takes a high-fidelity approach to wireframing. It provides a collaborative platform for creating detailed and intricate designs. Figma’s focus on high-fidelity wireframes allows teams to work on comprehensive and visually refined prototypes, making it suitable for projects that require a more polished representation from the start.

2. Prototyping Capabilities:

Balsamiq: Balsamiq offers basic interactive prototyping capabilities. Users can link wireframes to create simple click-through prototypes, allowing stakeholders to navigate between screens. While the prototyping features are less advanced than some other tools, they serve the purpose of presenting a basic flow and interaction concept.

Figma: Figma, on the other hand, excels in prototyping with animations and transitions. Users can create dynamic prototypes that simulate user interactions and provide a more realistic preview of the final product. Figma’s prototyping capabilities extend beyond basic linking, offering a more immersive experience for stakeholders and clients.

3. Real-Time Collaboration:

Balsamiq: Balsamiq has limited collaboration features, especially compared to cloud-based tools like Figma. While it supports collaborative work to some extent, it may not match the real-time collaboration capabilities of more advanced platforms.

Figma: Figma stands out in real-time collaboration, allowing multiple users to work on a design simultaneously. Changes made by one team member are instantly visible to others, fostering seamless collaboration. This feature is particularly valuable for distributed teams or those working on tight timelines.

4. Integration Capabilities:

Balsamiq: Balsamiq has limited third-party integrations. Its focus is primarily on wireframing and prototyping, and while it can export designs to various formats, the integrations are not as extensive as those offered by more comprehensive design platforms.

Figma: Figma boasts extensive integration capabilities with various design tools and third-party apps. This allows users to streamline their workflow by connecting Figma with other tools they use, enhancing overall productivity and collaboration within the design ecosystem.

5. Pricing Structure:

Balsamiq: Balsamiq operates on a one-time purchase model with a perpetual license. This means users make a single upfront payment for the software, and they can continue using it indefinitely without recurring fees. This pricing structure offers cost predictability, making it suitable for those seeking a one-time investment.

Figma: Figma operates on a subscription-based pricing model, offering different plans with varying features. While it provides a free tier, more advanced features are available with paid subscriptions. The subscription model offers flexibility but involves ongoing costs, making it essential for users to assess their long-term budget considerations.

6. Learning Curve:

Balsamiq: Balsamiq’s simplicity contributes to a relatively low learning curve. Its straightforward interface and limited feature set make it accessible for beginners and those looking to quickly grasp the basics of wireframing and prototyping.

Figma: Figma’s extensive feature set and collaborative nature may result in a steeper learning curve, especially for beginners. However, the platform provides robust documentation, tutorials, and community support to aid users in mastering its capabilities over time.

7. Analytics:

Balsamiq: Balsamiq, being primarily a wireframing tool, doesn’t offer in-depth analytics. Its focus is on the creation and visualization of design concepts rather than detailed performance tracking.

Figma: Figma provides analytics and version history, allowing users to track changes made to a design over time. This feature is beneficial for teams working on iterative design processes, ensuring a clear understanding of modifications and facilitating collaboration.

Balsamiq Use Case Examples:

  1. Web Application Redesign: Scenario: A software development company decided to revamp its flagship project management tool. The team used Balsamiq to rapidly sketch low-fidelity wireframes of the existing interface and explore potential improvements. Balsamiq’s quick ideation allowed stakeholders to visualize proposed changes and discuss user experience enhancements. The team iterated through several Balsamiq wireframes before finalizing a design that seamlessly integrated user feedback. This process significantly accelerated the redesign phase and ensured a user-friendly interface for the relaunched application.
  2. E-Learning Platform Prototyping: Scenario: A startup focusing on e-learning solutions aimed to create an intuitive platform for both educators and students. Balsamiq played a crucial role in prototyping the platform’s navigation, course layouts, and interactive features. The low-fidelity wireframes helped the development team understand the core structure of the platform and allowed educators to provide input on the user experience. By quickly iterating through different design concepts in Balsamiq, the team saved valuable development time and resources, resulting in a well-received e-learning platform.

Figma Use Case Examples:

  1. Collaborative Mobile App Design: Scenario: A design agency undertaking a mobile app project for a client leveraged Figma for its collaborative features. Designers, developers, and the client collaborated in real-time on Figma, creating high-fidelity designs, interactive prototypes, and collecting feedback within the platform. Figma’s simultaneous editing capability allowed team members to work efficiently, eliminating version control issues. The client actively participated in the design process, providing instant feedback, resulting in a streamlined development phase and a successful mobile app launch.
  2. UI/UX Design for a Travel Website: Scenario: A travel company sought to enhance its online presence and engaged a design team to overhaul its website. Figma facilitated collaborative UI/UX design by enabling designers to create intricate high-fidelity mockups. The team utilized Figma’s prototyping features to showcase user interactions, ensuring a smooth and engaging browsing experience. Real-time collaboration allowed designers to implement instant feedback from stakeholders, leading to a visually appealing and user-centric travel website that met the client’s objectives.

Pricing Breakdown: Balsamiq vs Figma

Here’s a detailed breakdown of the pricing structures for both tools.

Pricing ModelOne-time purchase with perpetual licenseSubscription-based pricing with free tier option
Free Tier AvailableNoYes
Basic Plan CostVaries based on edition (Single User, Multi User)Free plan available; Paid plans start at $12/user/month
Mid-Tier Plan CostN/AProfessional plan at $45/user/month (billed annually)
High-Tier Plan CostN/AOrganization plan at $45/user/month (billed annually)
Additional CostsN/AAdditional costs for Figma Enterprise features
Trial Period30-day free trial available for all editionsFree forever plan with limited features
Collaboration FeaturesLimitedReal-time collaboration available in all plans
Integration CapabilitiesLimitedExtensive integrations with various design tools
Storage LimitsVaries based on edition (Single User, Multi User)500MB of storage for free plan; 3TB storage for paid plans

Factors to Consider When Choosing Between Balsamiq and Figma

Design and collaboration tools have come a long way, but knowing which of the software tools to you is critical. So keep these factors in mind when making a decision.

1. Wireframing Approach:

Consider the level of fidelity required in your design process. Balsamiq’s low-fidelity wireframes are excellent for rapid ideation and early-stage concepts, making it ideal for projects where quick visualization takes precedence. Figma, with its high-fidelity approach, suits projects demanding intricate design details from the outset. Assess the project’s phase and the level of detail necessary for effective communication with stakeholders and team members.

2. Prototyping Capabilities:

Evaluate your prototyping needs based on the project complexity. Balsamiq offers basic interactive prototypes, suitable for projects with straightforward user flows. If your project involves intricate interactions, animations, or transitions, Figma’s advanced prototyping capabilities provide a more realistic representation. Consider the extent of interactivity required and the fidelity needed to convey the user experience accurately.

3. Real-Time Collaboration:

Reflect on your team’s collaboration requirements. Balsamiq has limited collaboration features compared to Figma, which excels in real-time collaboration. If your team is distributed or if simultaneous editing and feedback are crucial for project success, Figma’s collaborative environment ensures seamless teamwork. Assess the importance of collaboration within your team and its impact on project timelines and outcomes.

4. Integration Capabilities:

Examine your workflow and the tools your team relies on. Balsamiq has limited third-party integrations, which may be sufficient for standalone wireframing projects. Figma, with its extensive integrations, seamlessly fits into diverse design ecosystems. Consider your team’s reliance on external tools, such as project management or version control platforms, and choose the tool that aligns with your existing workflow for improved efficiency.

5. Pricing Structure:

Evaluate your budget and the long-term cost implications of each tool. Balsamiq operates on a one-time purchase model, providing cost predictability with perpetual licenses.

Figma’s subscription-based model involves recurring costs, which may accumulate over time. Assess the scalability of your projects, considering the number of users and the need for additional features.

Choose the pricing structure that aligns with your budget constraints and offers the most value for your specific project requirements.

FAQs: Common Questions About Balsamiq and Figma

Answering four common questions users often have when evaluating design tools.

1. Is Balsamiq suitable for high-fidelity design work?

Answer: Balsamiq is primarily designed for low-fidelity wireframing and rapid ideation. While it excels in quickly sketching out design concepts, it may not be the best choice for high-fidelity design work. For intricate designs requiring detailed visual elements, animations, and a polished finish, users often opt for tools like Figma that specialize in high-fidelity design and prototyping.

2. Can I collaborate with team members in real-time using Balsamiq?

Answer: Balsamiq offers collaboration features, but its real-time collaboration capabilities are more limited compared to tools like Figma. While multiple users can work on a Balsamiq project simultaneously, the level of real-time interaction may not match the seamless collaboration experience provided by Figma.

3. Does Figma support offline work?

Answer: Figma is a cloud-based design tool, and while it requires an internet connection for real-time collaboration and synchronization, it does offer a limited offline mode. Users can access and make changes to their designs offline, and once they reconnect to the internet, Figma syncs their changes. However, the offline functionality is not as extensive as some standalone desktop applications.

4. Can I export Balsamiq designs to other design tools?

Answer: Balsamiq allows users to export their designs to various formats, making it compatible with other design tools to some extent. However, the export options may not be as extensive as those provided by more comprehensive design platforms. Users should check the specific export formats supported by Balsamiq to ensure compatibility with their preferred design tools.

5. How does Figma handle version control and design history?

Answer: Figma excels in version control and design history. It automatically saves versions of a design, allowing users to review or revert to previous states. The version history is accessible in real-time, facilitating collaborative workflows by enabling teams to track changes, provide feedback, and maintain a clear record of design iterations.

Balsamiq vs Figma: Takeaway

Balsamiq is ideal for UX designers and product managers in the early stages of projects, offering quick low-fidelity wireframing for rapid ideation.

Suited for projects where speed is crucial and detailed design isn’t the immediate focus.

Figma, on the other hand, is highly recommended for collaborative design teams and projects demanding high-fidelity visuals.

Perfect for simultaneous editing, real-time feedback, and comprehensive design work.

Suited for projects requiring intricate interactions, animations, and polished prototypes in a collaborative environment.