Web site traffic tracking and monitoringis very vital to your success. There is no better way to determine who much web traffic you’re getting than to track it. You can use free methods as well as paid methods to track. I personally don’t like spending money on this, as long as free tools provide helpful answers.
Don’t neglect web traffic report for any reason; it’s the first approach to getting to the next level.
If you own a blog, tracking and monitoring your traffic is going to be easier, unlike a website. This is because; blogs contain several plugins that makes it simple to know the health of your blog.
#1 Benefit – Focus on Quality Traffic
The more accurate your tracking is, the more you’ll be able to focus on the right traffic. I like using Google analytics for my tracking because it provides deep insight into my site. You’ll be able to know where and how the traffic is coming. Some traffic comes via search engines while others are from blog comments and direct traffic. What percentage of this traffic is bigger?
If it’s search engine traffic, that’s good. Spend most of your time optimizing your web pages to rank higher on Google homepage and your traffic would boost.
#2 Benefit – Increase Your Traffic
As we wake up every morning, we are all seeking for new ways to drive traffic to our site. I have not actually seen any marketer who is satisfied with the amount of traffic he drives. If you don’t have money to buy targeted web site traffic or build web site traffic from scratch, tracking and monitoring is the right way to go.
#3 Benefit – Discover New Traffic Sources
An effective web site traffic tracking and monitoring makes it very possible to discover new traffic loopholes. I could recall when I checked my web analysis with alexa about a year ago. Without even knowing it, I discovered 3 highly searched keyword that no one is competing against on Google. In fact, it had over 5,000 monthly searching and the web pages targeting this keyword are less than 1,900.
Off course you know what happened next, I quickly registered a domain name and built a simple blog around it. Today, I rank highly on Google for that term. So, tracking is important, you can improve your overall traffic and build a better online portfolio easily.