A social media audit is an all-important aspect of your social strategy.
It helps you uncover opportunities and wrong moves that you're making in your social campaigns.
A social media audit can be a difficult project for a new company if they don't want to bring in outside consultants – after all, to what standard do you hold the ever-shifting world of social media?
The best audits seek to understand exactly what the business needs from social media, then study how close it is to meeting those goals. Successful audits will include these steps:
All you need is one business facebook page – to reach your customers.
The natural audience reach of Facebook can be a very lucrative source of customers. However, Facebook is changing and the natural reach of a business page is declining in direct response to these changes.
Facebook marketing is competing with the three big search engines for their advertising revenue; currently, Facebook receives over $6 billion in advertising revenue.
Social media, as a whole, is walking a tightrope between user experience and engagement, as well as shareholder investment returns. It is a thin line to balance on and they do not always get it right.
How can you turn readers into RAVING social media fans?
Having social media influence means you can create triggers to educate, and persuade others to take action – especially to share your posts.
As a blogger, the biggest challenge you’d ever encounter after hitting the publish button is reaching out to online users who can willingly share your content to a wider audience.
I don’t know about you, but when I started doing content marketing in 2011, I made a tone of mistakes. Of course I didn’t realize that even a rookie mistake can cost me a profitable business.
Communication is at the center of many industries.
From the large office buildings to the small local retail stores, communication is vital to the development of business.
Using the internet to uncover new business contacts and develop relationships is one of the more intriguing elements of technology. Social media, like Facebook, Twitter, Google Plus, and more allow users from all walks of life in various industries to interact.
On the 18th of September, Twitter announced a new addition to their profile pages.
If you’ve not heard about it, it means that you’re still far behind in terms of social media and hot trends.
You can now add a beautiful banner to your twitter profile page. Just like Facebook timeline, the twitter profile is where you promote your website.
As a content marketer, I’ve been using twitter to drive qualified traffic to my blog. But that’s not all. If you market your expertise well, you can get clients to hire you.